Inside Insight
Design Challenge: To design an exclusive limited edition book which would give an insight to the thought-process and the design-vision of the Z4 roadster.
Design Solution: We focused on describing the design and prototype process for the development of the Z4 roadster. The graphic layout presented a unique pictorial insight into the design, passion, and process of BMW Design. Due to its expressive design and high quality of printing, the book is not only a communication tool but also a dedication to the men and women that designed and developed the car.
